the future of leadership is unscripted
Executive Video Is No Longer Optional
We help leaders build trust and authority through unscripted, cinematic storytelling.
Authenticity isn’t a buzzword—it’s your edge in the AI age.
Led by Cannes Golden Lion–winning storyteller Larry Struber (Netflix, Apple Studios, Fortune 500)
Most Executive Videos Sound Scripted. Yours Will Feel Real
Most Executive Videos Are Either Overproduced or Amateur.
One feels fake. The other feels sloppy. Both fail to build trust.
The risk?
In today’s always-on business environment, one weak message can erode credibility instantly.
The Financial Times reports that CEO video posts are up 52% and growing 2x faster than other content on LinkedIn. Why? Because people trust people—not decks, press releases, or templated scripts. But there’s a catch: Authenticity without strategy is just amateur hour.— Dr. Ronald Goodstein, Georgetown
we don't sit you on a stool, blind you with lights, and make you read into a lens
reel exec is real humans, having real conversations, imagine that.We make you strategically unscripted. You’ll show up confident, clear, and human.The result? A powerful video asset library that elevates your leadership presence—on LinkedIn, in the boardroom, during crises, and beyond.
How We work
Step 1: Story Extraction
Choose your format
Remote Sessions
Relaxed, guided conversations from your office. We dig deep, find your authentic voice, then handle all the post-production polish.
On-Site Production
Full crew and cameras for leadership team roundtables. Real conversations that become high-trust content.
Step 2: Narrative Crafting
We sculpt your session into story-driven clips—adding visuals, text overlays, and the editorial touches that make authentic feel professional.
Step 3: Strategic Assets
Purpose-built content for your specific needs: investor presentations, recruiting videos, or crisis communications that actually connect.
Why Industry Leaders Choose Reel Exec
I’m Larry Struber, Cannes Golden Lion–winning storyteller. My work spans Netflix, Apple Studios, and corporate clients.
I discovered something: the same storytelling techniques behind cinematic storytelling—emotional arc, pacing, scene setting—also elevate executive video messaging above templated corporate speak.
Today, I work exclusively with leaders who want to build trust through authenticity—not polish. If you want your story to land in the boardroom, I’ll help you show up as the human behind the title.
What Our Clients Say
"This process created positive energy around what I do—getting clear about my impact and purpose. It made me even more excited about my work. The videos we created have transformed how I communicate with our board and our team."
— Cathy Quartner Bailey, President Quartner & Associates MBA, Executive Coach.
ACADEMIC ENDORSEMENT
"This process is a critical missing link in modern leadership. You're taking CEOs and executive officers and humanizing them based on things that matter.."
DR. RONALD GOODSTEIN, Georgetown McDonough School of Business
REEL EXEC = REAL EXPERIENCE
Remote sessions from home and office
Producing Nancy O'Dell at Access Hollywood
me and Jeff Probst, two Access Hollywood originals.
on set, producing interview with Kate Winslet